NEW JERSEY

Life and annuity contracting for New Jersey producers

Brokers Alliance is a family-owned, independent insurance marketing organization that has helped life and annuity agents get contracted with top carriers since 1982. If you write in New Jersey, we give you carrier access, case-design and underwriting support, and the agent technology to grow your book.

Independently owned since 1982 No fees to you (866) 872-9394
01 · THE MARKET

Selling life and annuities in New Jersey

New Jersey adopted the NAIC best-interest annuity standard. It is a dense, affluent market with heavy IUL and estate-planning sales. To write business here you need an active producer license issued by the New Jersey Department of Banking and Insurance. Once you are licensed, Brokers Alliance gets you appointed with the carriers that write in New Jersey and matches you to the products that fit your clients.

NAIC best-interest annuity standard Strong IUL demand Estate-planning market NJ Department of Banking and Insurance license
02 · WHAT WE GIVE

What Brokers Alliance gives New Jersey agents

One relationship for carrier access, placement support, and the tools to run your pipeline.

CA Carrier access
Contracting with dozens of life and annuity carriers that write in New Jersey, through one relationship.
UW Case design and underwriting advocacy
We help design the case and advocate through underwriting so more of your New Jersey business gets placed.
MA myAdvisorCloud platform
E-app, illustrations, and pipeline tracking in the agent technology built for the way you work.
BO Back office since 1982
A team that has handled carrier appointments for decades, with no fees to you.
03 · GET STARTED

How to get started in New Jersey

Four steps from license to writing business, with full back-office support the whole way.

01 Confirm your license
Verify your active New Jersey producer license with the New Jersey Department of Banking and Insurance.
02 Start contracting
Begin your contracting with Brokers Alliance and tell us the carriers and products you want.
03 We submit and track
We submit and track your carrier appointments and confirm what is available to you in New Jersey.
04 Start writing
You begin writing New Jersey business with full back-office support behind you.
04 · FAQ

Frequently asked questions

The details New Jersey producers ask about most before they contract.

Do I need a New Jersey insurance license to contract?
Yes. You need an active New Jersey life license, and for annuities the appropriate line, issued by the New Jersey Department of Banking and Insurance. If you are licensed here, we can get you appointed with carriers that write in New Jersey. We can also help you add New Jersey as a non-resident state.
Which carriers can I write in New Jersey?
Carrier and product availability varies by state. Through Brokers Alliance you can get appointed with dozens of life and annuity carriers that write in New Jersey. Our contracting team confirms which products are available to you here before you write.
Is there an annuity training requirement in New Jersey?
Most states, including New Jersey, require a one-time annuity training course plus carrier product-specific training before you can sell annuities, under the NAIC suitability framework. Check current requirements with the New Jersey Department of Banking and Insurance, and we will tell you what each carrier expects.
Does it cost anything to contract?
No. Contracting and our agent support are free to you.

Ready to write New Jersey business?

Confirm your license, start your contracting, and let our back office handle the carrier appointments. No fees to you.

Get contracted