Stay-At-Home Parents Need Life Insurance, Too!

Jul 13, 2016

That’s right. Life insurance isn’t just for high-earning desk workers. It’s for everybody whose life has quantifiable value to dependents or other members of society. If you are a stay-at-home parent, or you have clients who are stay-at-home parents, pay attention. This post was written just for you.

The rationale for believing stay-at-home parents don’t need life insurance is understandable, but the logic behind it is flawed. To understand this, one needs simply to look at basic economics. If you weren’t staying at home with your children, you’d be paying someone to take care of them. Not only is this the case with stay-at-home parents of infants. Children with stay-at-home parents often grow up to be more economically productive members of society than those who grow up without a stay-at-home parent during the formative years of childhood.

In 2016, determined that the functions performed by stay-at-home parents are worth $143,102. Compare this to the roughly $90,220 the average working parent rakes in, and having a stay-at-home parent makes economic sense for many parenting couples.

You might be thinking: it’s nice to see that my hard work is recognized, but I sure don’t see the money that my various roles are valued at each year. This is true, but it’s because you’re not in the market for monetized goods and services. Were you to have an accident or fall ill, your family would feel the economic impact of your absence. Without a life insurance policy in your name, they would not be compensated in any way for this impact. With the right life insurance policy, however, the economic impact of your absence would be more manageable. Your children will be more likely to have money to pursue an education and, accordingly, a career path of their choosing.

So what does all of this mean? It means that it’s not only important, but necessary, for many stay-at-home parents to have life insurance coverage. Together, we can work to tackle this  sometimes forgotten market! Brokers looking for tools to help them boost sales of life insurance policies to stay-at-home parents should call Brokers Alliance at (800) 290-7226.


Category: Life Insurance

Category List

Tag List

Mobile App (1)
Annuity (3)
savings (1)
Alternatives (5)
Pitch (1)
Advice (1)
funeral (1)
earning opportunities (1)
Facebook (2)
Media (2)
Leaderboard (1)
Investments (2)
Prospecting (6)
Life Insurance (95)
IRA (1)
key person (1)
Market (1)
Variable Annuities (1)
2019 (1)
Training Event (1)
review (2)
buy sell agreement (1)
private pension funding (1)
presentations (3)
Income (1)
business (1)
Tips (4)
Universal Life Insurance (3)
Insurance (21)
Long-Term Care Awareness Month (1)
Deferred Fixed Annuities (1)
business planning (6)
Sales Concepts (17)
Brand Values (1)
Production (1)
business owners (4)
digital tools (1)
FIA (1)
living benefits (8)
life concepts (1)
case studies (3)
term (6)
Interest Rates (1)
Donation (1)
consumer marketing (8)
analysis (1)
rates (1)
estate planning (2)
life insurance quotes (1)
Millennials (6)
premium deposit account (1)
Brokers Alliance Open (1)
myAdvisorCloud (4)
virtual sales (3)
Beneficiary (1)
Life Insurance Update Show (9)
PBR (1)
advanced markets (1)
gul (3)
training (9)
Looking Forward, Giving Back (1)
Required Minimum Distribution (1)
RMD (1)
Index Universal Life (1)
tools (2)
Product Updates (1)
Life Insurance Broker (15)
IUL (13)
MYGA (10)
Clients (2)
Healthy Living (1)
Content Building (2)
CSO (1)
life insurance awareness (1)
Fixed Annuities (9)
business solutions (4)
Annuities (36)
agent resources (1)
online resources (1)
Gender Gap (1)
trends (1)
Cash Value (1)
quoting (1)
Webinar (4)
Roth (1)
Charitable Giving (3)
Financial (4)
Sales (25)
Death Benefit (2)
selling (1)
Financial Planning (20)
resources (2)
Retirement ACE (1)
Financial Legacy (6)
Life Quotes (4)
Marketing (14)
Charity (2)
Market Exposure (1)
social security (2)
Breast Cancer Awareness Month (5)
guarantee (1)
march madness (1)
networking (1)
Protection (1)
life 101 (2)
products (5)
Immediate Fixed Annuities (1)
Generation Y (1)
Retirement (13)
Life Insurance Evaluation (8)
Gift (1)
Quotes (1)
Video On-Demand (2)
Brokers Alliance (8)
Retirement Planning (24)
MAC App Feature (1)
Legacy (1)
Illustrations (1)
Hybrid Products (1)
LifeBrain (1)
E-App (1)
Benefits (1)
MAC (4)
Life Insurance Brokers (6)
Health Care (2)
leads (6)
industry trends (1)
Long Term Care (5)
Alternative Investments (2)
Additional Earning (1)
Income Planning Academy (1)
Life Insurance Check Up (7)
injury (1)
Inflation (1)
DOL (2)
Brokers (2)
end of year (1)
Asset-Based LTC (1)
hiring (6)
illness (1)
final expense (1)
Breast Cancer Research (1)
Premium Finance (5)
Social Media (8)
non-med (3)
Compliance (1)
Baby Boomers (1)
Star Wars (1)
Retirement Strategy (4)
Life Insurance Awareness Month (6)
Quoting Tools (1)
life happens (1)
Life Insurance Trends (21)
term life (10)
underwriting (1)
BlackRock (1)
Legacy Planning (1)
Fixed Indexed Annuities (2)
sales presentations (2)
permanent life insurance (4)
Annuity Concepts (13)
PPC (2)
Executive Bonus Arrangement (1)
Indexed Annuity (3)
Annuity Update Show (11)
Best Rates (1)
Social Optimization (3)
Tax Benefits (2)
advanced planning (2)
sales kit (2)
Waste Management Open (1)
Retirement Investment (3)
PIA (2)
Featured MAC App (2)
Economy (1)

Tag Cloud

FacebookBrokers Allianceliving benefitstrainingMarketingFinancial LegacyBest RatesRequired Minimum DistributionWebinarfuneralPremium Finance2019BrokersinjuryWaste Management OpenAnnuityImmediate Fixed Annuitiesbusiness solutionsFeatured MAC AppTax BenefitsLegacy PlanningLife Insurance BrokerRothMillennialsContent BuildingIncome Planning AcademyquotingguaranteeVideo On-DemandtoolsBlackRockQuoteslife happensSales Conceptskey personAnnuity Update ShowAdviceAnnuity Conceptspermanent life insuranceFinancialestate planningInsuranceMobile AppLife Insurance EvaluationGeneration YSalessales presentationssales kitprivate pension fundingFIALife Insurance TrendsBreast Cancer Awareness MonthExecutive Bonus Arrangementindustry trendsProtectionLife InsuranceillnesshiringGiftBeneficiaryHealthy LivingBrokers Alliance OpenIllustrationsIndex Universal LifeIncomeHealth CareInvestmentsMYGAHybrid Productsconsumer marketingnon-medRetirementcase studiesAlternative InvestmentstrendsIndexed Annuitydigital toolsanalysisLifeBrainLife QuotesDonationgulClientsBrand ValuesTraining EventnetworkingLife Insurance Check Upratessavingslife insurance awarenessCSOE-AppLegacyInflationRetirement Strategyterm lifeProduct Updatessocial securitybusiness ownersMACpresentationslife conceptsDeferred Fixed AnnuitiesLong-Term Care Awareness MonthIULTipsLife Insurance Awareness MonthFixed AnnuitiesIRABaby BoomersPBRComplianceSocial Medialife 101Retirement Planningbuy sell agreementRMDresourcesPIAmyAdvisorCloudRetirement ACEQuoting ToolsbusinessDeath BenefitCharityEconomylife insurance quotesfinal expenseLife Insurance Update ShowMarketStar WarsMediaPitchadvanced planningBenefitsVariable Annuitiesmarch madnessreviewPPCadvanced marketsLeaderboardAdditional EarningsellingCharitable GivingLife Insurance BrokersUniversal Life InsuranceleadsMAC App FeatureBreast Cancer Researchearning opportunitiesSocial OptimizationRetirement InvestmentProspectingAlternativesGender GapLong Term CareCash ValuetermunderwritingProductionagent resourcesAnnuitiespremium deposit accountend of yearAsset-Based LTCproductsFixed Indexed AnnuitiesMarket Exposureonline resourcesInterest RatesFinancial Planningvirtual salesLooking Forward, Giving BackDOLbusiness planning