How & Why Retirement Advisors Can Benefit from Life Insurance Know-how

Jan 11, 2017

Not all retirement advisors sell life insurance, but all retirement advisors can benefit from knowledge about life insurance products and the life insurance industry. The clearest advantage is the ability to answer investors’ questions about life insurance off the cuff. Having to admit you don’t know the answers to investors’ questions can be embarrassing, and may reflect poorly on you in the eyes of some investors.

According to a recent Life Insurance Marketing and Research Association (LIMRA) study, 40% of investors are highly interested in life insurance products. Many of these investors indicated their desire to speak with a retirement planning or wealth advisor about how to properly use life insurance when planning for their future.

On the aggregate, consumers lack knowledge around life insurance. The majority of consumers living without life insurance overestimate the costs of insurance policies and undervalue the importance of insurance in their lives. Fully half of U.S. households have suboptimal life insurance coverage.

As a retirement advisor, you play an important role in investors’ lives. You help clients identify financial priorities and set financial goals. Spreading awareness around the importance of having life insurance is part and parcel of that job. LIMRA’s research shows that investors are more likely to buy additional life insurance, or any life insurance at all, if encouraged by an advisor.

Having a body of knowledge pertaining to life insurance can make advising seem more holistic. It may boost rapport among existing clients and help you secure more clients in the future. It can also be helpful in networking and establishing connections with life insurance professionals. For training and guidance that can make you a knowledgeable resource for life insurance inquiries from investors, call Brokers Alliance at (800) 290-7226.

Category: Life Insurance

Category List

Tag List

Tips (2)
Cash Value (1)
final expense (1)
Marketing (12)
Interest Rates (1)
Annuity Concepts (12)
Life Insurance Check Up (6)
Protection (1)
Life Insurance Broker (15)
advanced planning (1)
Breast Cancer Awareness Month (4)
Brokers (2)
Retirement Planning (22)
Benefits (1)
Financial (4)
Charitable Giving (2)
Healthy Living (1)
Charity (2)
Brokers Alliance Open (1)
Looking Forward, Giving Back (1)
case studies (2)
products (5)
term life (7)
Prospecting (3)
Retirement Investment (4)
Fixed Annuities (8)
non-med (2)
Long Term Care (3)
Social Optimization (3)
Additional Earning (1)
Roth (1)
Advice (1)
Gender Gap (1)
Best Rates (1)
Life Quotes (2)
Health Care (1)
Webinar (1)
review (1)
DOL (2)
Growth Opportunity (1)
funeral (1)
Indexed Annuity (3)
Annuity Update Show (11)
Waste Management Open (1)
Required Minimum Distribution (1)
PPC (2)
Universal Life Insurance (2)
Insurance (21)
Annuities (29)
Pitch (1)
premium deposit account (1)
Legacy Planning (1)
MYGA (9)
Legacy (1)
illness (1)
Life Insurance Awareness Month (6)
Deferred Fixed Annuities (1)
FIA (1)
Income Planning Academy (1)
Death Benefit (1)
PIA (2)
march madness (1)
trends (1)
Alternatives (4)
leads (5)
Generation Y (1)
Alternative Investments (2)
Star Wars (1)
RMD (1)
Tax Benefits (2)
term (5)
Life Insurance Brokers (6)
Brand Values (1)
Sales (18)
Brokers Alliance (8)
Financial Planning (19)
Sales Concepts (10)
Social Media (7)
Income (1)
Life Insurance Trends (18)
Financial Legacy (6)
Life Insurance (81)
Retirement (10)
social security (1)
Millennials (6)
Content Building (2)
IRA (1)
Investments (2)
living benefits (6)
Life Insurance Evaluation (8)
underwriting (1)
Premium Finance (3)
Production (1)
Video On-Demand (1)
Baby Boomers (1)
Clients (2)
Media (2)
Variable Annuities (1)
resources (1)
Training Event (1)
consumer marketing (1)
Retirement Strategy (4)
Life Insurance Update Show (9)
Long-Term Care Awareness Month (1)
Immediate Fixed Annuities (1)
Market Exposure (1)
hiring (6)
IUL (12)
Donation (1)
Breast Cancer Research (1)
Gift (1)
Facebook (2)
Leaderboard (1)
gul (2)
rates (1)
injury (1)

Tag Cloud

Healthy LivingLife Insurance Check UpIncome Planning AcademyDeferred Fixed AnnuitiesAlternative InvestmentsAdviceRothFinancialWebinarStar WarsGeneration YTraining EventPIARetirement PlanningGrowth OpportunityGiftLong Term CareLife InsuranceMarketingCharitable GivingIULSalesTipsBenefitsLeaderboardDeath BenefitLife Insurance Update ShowMillennialsClientsHealth CareSocial MediaFinancial Planningmarch madnessGender GapProtectionMarket ExposureMYGAProductionUniversal Life InsurancePremium Financecase studiesreviewRetirement StrategyRMDFacebookMediaLife Insurance TrendsCharityleadsratespremium deposit accountfuneraltermLong-Term Care Awareness MonthSocial OptimizationBest Ratessocial securityLife Insurance BrokersSales ConceptsRequired Minimum Distributionconsumer marketingLife Insurance EvaluationBrokers AllianceBaby BoomersresourcesFIAterm lifeproductsLegacy PlanningIRACash ValuePPCBrand ValuesIncomeBrokersIndexed Annuityliving benefitsBrokers Alliance OpenunderwritingVideo On-DemandImmediate Fixed AnnuitiesProspectingInterest RatesgulInvestmentsadvanced planninginjuryLife Insurance Awareness MonthAdditional EarningWaste Management OpenFixed AnnuitiesTax BenefitsRetirement InvestmentAnnuitiesContent Buildingnon-medBreast Cancer Awareness MonthDonationhiringRetirementBreast Cancer ResearchVariable AnnuitiesInsuranceLooking Forward, Giving BackDOLillnessLife QuotesLegacyFinancial LegacyPitchLife Insurance Brokertrendsfinal expenseAnnuity Update ShowAnnuity ConceptsAlternatives